Chorustyle Laki gold

Chorustyle’s innovative hybrid virtual reality project and its unique iconic testimonials How do you make luxury designed products available in a period of lockdown due to health restrictions? How do you eliminate the distance between international buyers and designers? Chorustyle has found an innovative answer to these questions. Inspired by museums and fine arts galleries, …

TheOneMilano

THEONEMILANO SPECIAL FEATURED BY MICAM Everything must change to remain true to itself. And so TheOneMilano, the women’s haut-à-porter exhibition, continues to adapt to realities among the actors of the Milan fashion week. The September edition sees the fair confirmed from 20 to 23 September, location being the Fiera Milano Rho district. As already announced …

SERDAR SS21 1

Serdar and Milan’s Parks for “Constantinople” – The SS21 Collection Turkish designer Serdar Uzuntas is at his second presence in Milan Fashion Weeks, and for the digital one that was held recently he chose a green area of the city for the video presentation of his new Collection Spring Summer 2021. «The first experience in January …

Eleventy Men's Collection SS2021: The Value of Time

Eleventy Men’s Collection SS2021: The Value of Time The desire for beauty and a good life is stronger than ever. We need to value the good things in life, the things that really matter. Time is key for setting the style for a new way of dressing, now based on what is truly beautiful, that …

Scervino

ERMANNO SCERVINO RESORT THE SPRING SUMMER COLLECTION 2021 “I wanted to tie this collection to the world of nature, which has always been a great passion for me.  My garden is, in fact, the place of the soul. A place that is exclusively mine, in which I recharge the batteries among the thousand commitments that my …

Prada Multiple Views SS21 Terence Nance 01 scaled

PRADA MULTIPLE VIEWS 2021 For Prada Multiple Views SS21, a singular statement is replaced by the perspectives of many: multiple views, by a multitude of global creatives. The collection suggests the approach: different views, for a collection that proposes a myriad interpretations of the Prada man and woman. Congruent yet individually delineated, the collection is …

HOMI FashioJewels Paula Castro1 scaled

HOMI Fashion & Jewels launches ‘NewCraftEra’: How to Take Environment Seriously HOMI Fashion & Jewels joins the micro, small and medium-sized companies by launching the “NewCraftEra” project, in support of companies in the Italian fashion & lifestyle chainsluc, with particular regard to artisanal realities and a new concept of luxury. The international exhibition dedicated to …

Sneak Peek at Lamborghini for Men Spring Summer 2020

Automobili Lamborghini presents the Menswear Spring Summer 2020 Collection, a total look divided into three lines that declines the style codes of the super sports car brand in clothing and accessories: informal luxury, future shapers and designers of experience. Each model is designed for contemporary travelers with an impeccable style and who love performing and …

Christian Prazzoli - New CEO at Baldinini

CHRISTIAN PRAZZOLI APPOINTED NEW CEO OF BALDININI Baldinini strengthens its top management and launches a strategic evolution plan with product, distribution and new multi-channel projects at its heart. The board of directors of the Made in Italy footwear brand has in fact appointed Christian Prazzoli as the new CEO of the group. At the same …

Unique Green Capsule for the Bridal World by Carlo Pignatelli

Fashion is reshaping and the process started long before the covid19 emergency. Part of the new thinking focuses on an increased attention to environmental sustainability and Carlo Pignatelli is importing it into the bridal world. Let’s see what happens. This is a new step in his personal path. Starting from the 2021 season, the deluxe …

Madi Abaida's Extremedy

Hidden behind both the personal life and creations of Madi Abaida you will find a message of female assessment and it’s in the name of a woman tout court that her works elevate to the global dimensions. Ironic, strong and an out-of-the-box business woman, she has put all her essence in Extremedy,  the brand that …

Micam September 2020: New opportunities for the entire footwear industry

As Micam announces officially to restart in September, 75% of the Italian and international companies, declared through survey that the trade fair is a key to relaunch the suffering shoes’ industry and showed an even higher interest to take part of the event. The footwear market is one of the essential markets for the Italian …

Pininfarina - Rakuten Mobile

The 17th of May, Rakuten Mobile Inc., which is a mobile and virtual network operators’ company in charge of ICT and energy as well, has opened a new concept store in the popular shopping and entertainment area of Shibuya, in Tokyo. It was Italian Pininfarina in charge of the design of this concept shop. The …

Fashion Weeks go digital. What’s happening?

Studying the Evolution of Fashion Week from the Milanese Perspective The evident signs that Covid-19 was interfering with the normal activities at Fashion Week for all press and buyers attending and enjoying the new collections and presentations was being unveiled before our eyes in February. For those of us who attended Milano Fashion Week, it …

Mr & Mrs Italy fall winter 2020/2021 pumps its style up all for the urban scenario

Fall Winter 2020/2021 will be a good season for outwears and Mr & Mrs Italy has prepared a new vibrant and energetic collection, a good selection of urban outfits and a very metropolitan look. Let’s start with the colors: inspired by nature, the palette embraces electric blue tones, subtle greens and total white. White, mixing …

THE MONTE CARLO FASHION WEEK LAUNCHES ITS NEW PROJECT “2020 MCFW SERIES A CONVERSATION WITH…”

MONTE-CARLO FASHION WEEK LAUNCHES ITS NEW PROJECT “2020 MCFW SERIES A CONVERSATION WITH…” A rich calendar of digital and interactive talks Live and a platform dedicated to the emerging and innovative designers, to bring life to an alternative and sustainable fashion week to discover from 14 to 18 May.  The Monte-Carlo Fashion Week doesn’t stop …