Mia Khalifa and Isamaya Ffrench are introducing “Ludatrix” and “Ludeaux,” Vyrao’s new perfumes that will navigate sex, pleasure, and attachment through fragrance. Crafted with IFF’s Science of Wellness, the perfumes represent a new wave of sensuality for the brand, showcased in a campaign with Mia Khalifa and Isamaya Ffrench wearing latex that mirrors the scents of the perfumes.

Yasmin Sewell, the owner of Vyrao, says, “We realized playfulness is something we need so much in life. Reminding ourselves that while making a fragrance, we wanted to get people to inject that same energy into sex lives, shed inhibitions, and be their playful selves.”
“Ludeaux” is daring and provocative using peach skin accord, magnolia flower, ambrox, and latex accord scent ingredients. “Ludatrix,” on the other hand, is sophisticated, seductive in scent with latex accord, lipstick accord, Sichuan pepper, and sandalwood. Both perfumes use plant ingredients to uplift mood through the therapeutic effects of a study conducted by IFF. “Ludatrix” is intended to set the senses ablaze, and “Ludeaux” urges flirting and seduction.
Both perfumes cost $190 USD and are offered on the brand’s website.
Images Courtesy of Vyrao
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