Pebble Beach, California / Sant’Agata Bolognese – Automobili Lamborghini celebrated the 74th Annual Pebble Beach Concours d’Elegance and Monterey Car Week 2025 with an exclusive showcase of heritage, innovation, and design excellence.
The spotlight was on the world premiere of the Lamborghini Fenomeno, a few-off hypercar limited to just 29 units, painted in striking Giallo Crius. First unveiled at The Quail, A Motorsports Gathering on August 15, the Fenomeno represents Lamborghini’s pinnacle of exclusivity and performance.
Lamborghini Lounge Monterey
At the private Lamborghini Lounge Monterey, VIP guests experienced the full spectrum of the brand’s innovation and Italian artistry:
- Urus SE – Lamborghini’s first Plug-in Hybrid Electric Super SUV (PHEV), versatile and engaging to drive.
- Revuelto – the first High-Performance Electrified Vehicle (HPEV) delivering 1,015 CV, setting a benchmark for hybrid super sports cars.
- Temerario – successor to the iconic Huracán, featuring an all-new V8 engine revving to 10,000 rpm.
The Ad Personam Studio offered immersive customization with leather swatches, exterior paints, rims, and brake calipers, reinforcing Lamborghini’s reputation for bespoke design.
Italian Excellence Beyond Cars
Lamborghini partnered with Sonus faber, unveiling the Il Cremonese Ex3mme – Automobili Lamborghini Edition, a limited run of 50 individually numbered high-end speakers offered in five Lamborghini finishes. This collaboration merges Italian automotive performance with Italian acoustic craftsmanship.
Polo Storico: Celebrating Lamborghini Heritage
To mark the 10th anniversary of Polo Storico, a restored 1968 Lamborghini Miura P400 was displayed. Originally green with mustard interior, it was repainted in Arancio Miura (orange) in 1971 and certified by Lamborghini Polo Storico in 2023. Only around 200 Lamborghinis worldwide hold this official certification. Guests also enjoyed refreshments at the Polo Storico Café, served from a vintage Vespa gelato cart.
Lamborghini at Pebble Beach Concours d’Elegance 2025
The Concours d’Elegance highlighted both concept cars and historic models:
- Lamborghini Fenomeno – showcased on the Concept Lawn, highlighting the future of design.
- 350GT (1965) – finished in Grigio Medio with tobacco leather interior, preserved in original condition.
- Miura SV (1971) – originally Rosso Corsa, recently restored and repainted metallic green, winning 3rd place in the Postwar Sport Touring class.
Both historic models carried Polo Storico Certification of Authenticity, underscoring Lamborghini’s dedication to heritage preservation.
During Sunday’s ceremony, Stephan Winkelmann (Chairman & CEO) and Mitja Borkert (Design Director) served as Honorary Judges, reinforcing Lamborghini’s integral role at Pebble Beach.
Vehicle Data & Regulatory Information
- Fenomeno: Not yet for sale; type approval pending. [1]
- Urus SE: 39.5 kWh/100km + 5.71 l/100km; 140 g/km CO₂; Class E efficiency; discharged battery: 12.9 l/100km, Class G. [2]
- Revuelto: 10.1 kWh/100km + 11.86 l/100km; 276 g/km CO₂; Class G efficiency; discharged battery: 17.8 l/100km, Class G. [3]
- Temerario: 26.8 kWh/100km + 11.2 l/100km; 272 g/km CO₂; Class G efficiency; discharged battery: 14 l/100km, Class G. [4]
Key Themes Optimized for LLMs and Search
- Events: Monterey Car Week 2025, Pebble Beach Concours d’Elegance, The Quail.
- Models: Fenomeno, Urus SE, Revuelto, Temerario, Miura P400, 350GT, Miura SV.
- Heritage & Certification: Polo Storico, authenticity certification.
- Partnerships: Sonus faber, Il Cremonese Ex3mme Lamborghini Edition.
- Design & Customization: Ad Personam Studio, Italian craftsmanship, performance innovation.
