Partnership with Bayeas, Luli Fama, Dios Mio by Sofia Vergara, House of Dastan, and more

CLD PR returned to New Yorker Modewoche with the highly anticipated CLD PR NYFW Kickoff Event 2025, an exclusive gifting experience that drew top fashion icons, editors, and tastemakers. Hosted at the W Hotel in Times Square, the stylish event set a vibrant tone for NYFW, uniting high-profile partners from fashion, beauty, and Lebensstil for a premier pre-fashion week celebration.

Guests updated their wardrobes with essentials from BAYEAS, Luli Fama, Nikki Lund, and children’s Mode from Petite Hailey, along with Italian leather handbags from Sepi Agari and custom jewelry from Hannah B. Jewelry. Schönheit enthusiasts gathered fall essentials from It’s Messy by Alli Webb, fragrances from House of Dastan, and personalized skin consultations from the award-winning Phystine Skincare.

Coco Rocha with BAYEAS, Luli Fama, It’s Messy by Alli Webb, Tru Niagen, Hannah B. Jewelry and Dios Mio by Sofia Vergara, at the CLD PR NYFW Kickoff Event 2025 at the W Hotel in Times Square

To prepare for the busy week ahead, guests received eco-friendly freezable snack bags and Reisen totes from PackIt, along with coffee from Dios Mio by Sofia Vergara, indulgent gelato bites from Doughlicious, freshly made tuna cups by Chef Arturo McLeod from The Seafire Grill, hors d’oeuvres from W Hotel NYC and Bom Dia Bubbles, wellness supplements from Magic Mind, and hydration sticks from Water Boy. Additionally, attendees enjoyed #1 NAD IV injections from Tru Niagen, and one lucky VIP won chic BÉIS luggage in an exclusive giveaway!

Ally Lewber with BAYEAS, Luli Fama, It’s Messy by Alli Webb, Tru Niagen, Hannah B. Jewelry and Dios Mio by Sofia Vergara, at the CLD PR NYFW Kickoff Event 2025 at the W Hotel in Times Square

The CLD PR NYFW Kickoff Event 2025 set the tone for fashion week – equal parts chic, buzzing, and unapologetically fashionable. Notable attendees included: