Floure

Floure

FLOURE Studio was founded by the designer known as Flourenchia, whose earliest memories of creativity come from her grandmother, a sewing teacher in the 1970s. The house is rooted in the belief that a wedding gown should feel like a living memory — something that holds emotion, moves with ease and remains timeless — and its work is characterised by a meditation on the beauty of imperfection, with hand-stitched details carrying traces of the past.

Every FLOURE gown is imagined and designed in Australia and then brought to life by skilled artisans using fine silks and hand-worked techniques, and the label operates from Woolloomooloo in New South Wales. Recent collections, including Chapter V, have reflected on womanhood, nostalgia and individuality. FLOURE has been recognised in editorial round-ups of bridal brands to know, including by Who What Wear, and is stocked through selected international boutiques. The house presents on the second day of the October 2026 market.

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