by Studio Simonetti
Situated in Italy, Hotel Salò du Parc could not have a better place to be. Besides being surrounded by a centuries-old park, the hotel has a stunning view over Lake Garda, from all rooms and common areas.In order to make the most of the view surrounding the hotel, a renovation has been made at its entrance by Studio Simonetti. The designers chose BRABBU to brighten the entrance décor.
The main purpose of this restyling project was to create a new hall where the element water, principal element in the hotel, became the focus of the area. Therefore, the designers opened and transformed the space – now, from the entrance and from all that area, the view of the lake can be enjoyed.
The reception desk is made with different materials, such as white corian and wood with raw bark effect,which delineate the functions of this space. Two artworks, a marble sculpture by Sophie Elizabeth Thompson and a painting by Giovanni Lombardini, complete this reception area.
For the floorings, a marble with a strong decorative impact and with earthy colours was selected to create a magical balance between signs and colours. To give even more focus to this area, a charcoal bush-hammered stone was laid along the perimeter.
In order to highlight the hotel’s excellent location, the walls were lined with gilded ceramic plates with the same sheen of silk.The pieces of furniture chosen are covered in shades of flowers, yellow, green and blue; leather armchairs with wraparound lines and walnut tables made by skilled craftsman make up this entry.As for accessories and lighting fixtures, designers opted for simplicity and minimalism, which makes the synthesis between nature and artifice, completing this new salon. CYRUS Wall Light by BRABBU was the perfect choice for this restyling project.
Cyrus was the brave Persian king who conquered Babylonia. CYRUS Wall Light was inspired by the freedom and the vast culture of the Persian civilization. Made of gold-plated brass, this exquisite wall light casts a soft golden glow, giving a twist to any modern interior design. The designers chose CYRUS for its simplicity as it complements the bold design of the hall.
ABOUT BRABBU
BRABBU is a globally recognized design brand that reflects an intense way of living, bringing fierceness, strength, and power into an urban lifestyle. With a diverse range of furniture, casegoods, upholstery, lighting and rugs, and through sensory design, we pass on a unique experience in every piece we design and craft. With BRABBU you will get more than a design piece: you will get a diversity of spaces filled with memories and unique sensations in perfect harmony with your spaces and your personality.
That is why we are the first choice for the most remarkable high-end residential and hospitality projects around the world. BRABBU is present at the world’s most renowned design events with new versatile design products for eclectic environments that foresee the next trends.
In 2026, lakeside hospitality destinations like Hotel Salò du Parc are seeing renewed global interest as travelers increasingly seek wellness-oriented retreats that integrate natural surroundings directly into interior design narratives.
The Philosophy Behind the Restyling: Nature as Architecture
What makes the Hotel Salò du Parc restyling project genuinely distinctive is not simply the quality of its materials or the prestige of its collaborators. It is the conceptual clarity with which Studio Simonetti approached the relationship between interior space and the natural world outside. Rather than treating Lake Garda as a picturesque backdrop, the design team elevated it to the status of a primary architectural element, one that informs every decision from sightline planning to color palette selection.
This philosophy is increasingly relevant in contemporary luxury hospitality design, where discerning travelers demand spaces that feel intentional rather than decorative. The deliberate use of earthy marble flooring, raw bark-effect wood at the reception desk, and gilded ceramic wall tiles that echo the shimmering surface of the lake creates a layered dialogue between the built environment and the landscape beyond the glass. Each material choice functions as a translation of the exterior world into interior language, ensuring that guests feel the presence of nature from the moment they cross the threshold.
This biophilic approach, rooted in the proven human response to natural forms and textures, positions Hotel Salò du Parc as a forerunner in a broader global movement reshaping luxury hospitality design well into the current decade.
Studio Simonetti: Italian Design Intelligence at the Highest Level
Behind every successful hospitality restyling project is a design practice with both technical rigor and a refined sensibility toward place. Studio Simonetti brings precisely this combination to the Hotel Salò du Parc commission. The Italian studio operates with a clear conviction: that interior design in a heritage context must honor existing spatial memory while simultaneously ushering the property into a contemporary relevance that attracts a global clientele.
The studio’s curatorial instincts are visible in the selection of collaborators chosen for this project. Commissioning a marble sculpture by Sophie Elizabeth Thompson and a painting by Giovanni Lombardini for the reception area signals a commitment to original fine art over generic decorative objects, a distinction that separates truly elevated hospitality environments from those that merely approximate luxury. Pairing these works with BRABBU’s internationally acclaimed CYRUS Wall Light demonstrates a fluency in combining local artistic heritage with globally recognized design brands.
This kind of considered curation is what defines the best Italian interior design practices today, and it explains why projects bearing the Studio Simonetti name carry weight not only in the Lake Garda region but across the broader European luxury hospitality market. Their work at Hotel Salò du Parc serves as a compelling case study in how restraint, material intelligence, and artistic integrity can transform an entrance hall into an experience.
Hotel Salò du Parc in the Context of Global Wellness Hospitality
As the hospitality industry moves deeper into an era defined by experiential travel and wellness-conscious design, properties like Hotel Salò du Parc are uniquely positioned to lead rather than follow. Lake Garda has long held a distinguished place in European leisure culture, attracting visitors from across the continent and beyond who seek the particular calm that comes from being in close proximity to still water, mountain air, and unhurried Italian living.
The restyling of the hotel’s entrance and public areas directly addresses the expectations of this evolving traveler profile. Guests arriving at a lakeside property in 2025 and beyond are not simply looking for comfortable accommodation. They are seeking coherent environments where design, landscape, art, and atmosphere converge into something that feels both curated and authentic. The choices made by Studio Simonetti, from the perimeter stone detailing to the wraparound leather armchairs upholstered in botanical-inspired tones of yellow, green, and blue, speak directly to this appetite.
Furthermore, the integration of BRABBU’s design vocabulary into an Italian lakeside property illustrates a broader truth about contemporary luxury interiors: the most compelling spaces are built from a confident synthesis of global design language and local identity. Hotel Salò du Parc achieves this balance with notable sophistication, making it a reference point for hospitality design at a moment when the standards for excellence have never been higher.
