Cupshe returned to Miami Swim Week

MIAMIJune 2, 2025 /PRNewswire/ — Global vacation lifestyle brand Cupshe made a sensational return to Miami Swim Week with its fourth annual runway show, Cupshe Miami Swim Week 2025, celebrating the brand’s 10-year anniversary. The evening opened with an exclusive live performance by music artist Sabrina Claudio, setting the tone for a dynamic showcase of swim and beachwear.

The runway featured a star-studded cast including Kelsey AndersonThe Bachelor winner and Cupshe’s newest brand ambassador, body positive model Iskra LawrenceLove Island USA‘'s JaNa CraigVanderpump Rules star Brittany CartwrightSummer House‘'s Lexi WoodThe Golden Bachelorette Joan VassosLove Island UK‘'s Grace Jackson, influencer sisters Sophia and Aurora Culpo, e Love is Blind‘'s Jessica Vestal.

In a surprise moment, Kelsey Anderson made her runway debut in pieces from her co-branded collection, Cupshe x Kelsey Anderson: Summer Postcards. The second drop officially launched online at cupshe.com following the show.

Cupshe returned to Miami Swim Week

The runway showcased 65 looks, including styles for men and children, and spotlighted two collections: Cupshe x Kelsey Anderson: Summer Postcards, a romantic take on resort wear featuring flattering silhouettes and bold prints; and the Miami Swim Week 2025 Collection, a vintage-inspired line characterized by floral prints and a vibrant color palette.

Notable attendees included Love Island USA‘'s Kaylor MartinSerena PageKendall Washington, e Olivia Walker, who joined fans, media, and friends of the brand for the milestone celebration.

“This year, we celebrated our ten-year anniversary in partnership with so many friends and family of the brand, whether in the audience, watching our livestream, or walking the runway,” said Iris Yen, Chief Marketing Officer, Cupshe. “This was an incredible event, cherishing our heritage, celebrating where we are now, and driving excitement for our future as we expand globally and deepen relationships with our wonderful Cupshe community.”

Most of the swimwear and cover-ups featured in the show are now available to shop at cupshe.com.

About Cupshe:

Founded in 2015, Cupshe is the No.1 vacation lifestyle moda brand dedicated to offering swimwear and apparel inspired by and created for the most vibrant, fun, and fearless women all over the world. Cupshe is committed to staying true to its mission of empowering women everywhere to look and feel their best in quality, elevated, and accessible swimwear. Celebrity fans include Kendall JennerKylie JennerKim Kardashian, e muito mais.

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