Oh Polly’s Dazzling Fashion Week Show in London 2024

Oh Pollys Runway Show During London Fashion Week 2024

This past Saturday, February 17th, 2024, the fashion world turned its eyes to London’s Hyde Park, where Oh Polly unveiled its latest creations in a Fashion Week spectacle that was nothing short of mesmerizing. The event, graced by the presence of TV star Maura Higgins among other luminaries, showcased Oh Polly’s mastery in blending sophistication with avant-garde design.

The runway became a canvas for Oh Polly’s upcoming line, featuring a breathtaking array of embellished gowns, signature maxi dresses, and flirtatious mini dresses, all boasting the brand’s unique built-in corsetry. The collection, birthed in the heart of Oh Polly’s London atelier, paraded a palette perfect for the transition into spring, with classic shades of black, ivory, and beige, accented by vibrant splashes of pink and blue.

What truly set this showcase apart were the meticulously hand-appliquéd details, eye-catching embellishments, and the use of premium materials, all coming together to accentuate the natural beauty and silhouette of the models strutting down the catwalk. This season, Oh Polly raises the bar, focusing on collections that not only captivate the eye but also celebrate the form with their figure-enhancing designs and elaborate detailing.

For those eager to drape themselves in Oh Polly’s latest, the wait won’t be long. The showcased pieces are set to hit the Oh Polly website in the upcoming weeks, promising fashion enthusiasts the chance to infuse their wardrobes with runway-worthy elegance.

Oh Polly's Dazzling Fashion Week Show in London
LONDON, ENGLAND – FEBRUARY 17: Oh Polly’s Runway Show During London Fashion Week 2024 at St. John’s Hyde Park. (Photo by Eamonn M. McCormack/Getty Images for Oh Polly)

The event was more than just a fashion show; it was an immersive experience. Guests were treated to an open bar courtesy of Neurita Tequila and Whitley Neill from 7 pm, setting the stage for an evening of glamour and style. As the night unfolded, attendees were captivated by the runway presentation, making it an unforgettable highlight of this year’s Fashion Week.

Stay tuned and keep an eye on ohpolly.com to shop these exquisite runway styles shortly. With Oh Polly’s Fashion Week showcase, the brand not only solidified its status in the fashion realm but also charted a new course for its future collections.

OhPolly’s runway styles will be available to shop on ohpolly.com in the coming weeks.

About Oh Polly

Oh Polly is a rapidly growing pure-play fashion brand selling women’s clothing internationally. They have offices in Glasgow, Liverpool, London, Los Angeles, Dhaka, and Guangzhou, with over 350 employees in
the UK and 1500 directly employed worldwide. With a social-first business model centered around industry-leading Instagram and TikTok accounts, the brand delivers affordable but high-quality clothing
built around an ethical supply chain. In 2019, Oh Polly was ranked as the 5th most social media-engaged clothing brand within the UK, and by November 2023, they had a combined following of over 7.5 million. This puts them among the fastest-growing fashion brands in the UK. Visit www.ohpolly.com for more information.

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