Leading fans into the big day, Saturday night the annual MAXIM Big Game Experience hosted a star-studded event in their one-of-a-kind, built from the ground up 40,000 square foot venue which featured performances by GRAMMY Award-Winning duo The Chainsmokers, rapper Megan Thee Stallion, rapper Russ, DJ duo Lost Kings, DJ Chase B, and Latin artists MYA, Luis Figueroa and Emilia.
The Havana Nights-inspired soiree, hosted by In the Know Experiences and in collaboration with Columbia Records, transported the space into an upscale extravaganza featuring an art deco-inspired aesthetic punctuated by gold chandeliers and velvet couches.
The annual event was host to the biggest names across sports, music, and entertainment including G-Eazy, Halsey, Lil Nas X, Teyana Taylor, Iman Shumpert, Jeezy, Swiss Beatz, Peter Weber, Jason Tartick, Blake Horstmann, Tyler Cameron, Victor Cruz, Odell Beckham Jr., Antonio Brown, NeNe Leakes, Jake Paul, Tana Mongeau, Cuba Gooding Jr., and Kyle Busch, among many others.
Guests were surprised by Antonio Brown and Logan Paul on stage face to face as they’ve been going back and forth for months about setting up a fight. The two seemed to officially put their ongoing feud on the books for a fight that cannot be missed. Antonio Brown tweeted here.
The evening featured luxury offerings, unique brand activations, and immersive guest experiences including Absolut Elyx who introduced guests to a one-of-a-kind Ford Bronco beverage bar, the Chainsmokers’ own craft tequila brand JAJA Tequila that served as the official tequila of the night, wellness brand, Liquid I.V., that offered customized cocktails, using their all-natural hydration product in drinks such as the LIVtini and the LIVarita, and a customized ball pit for guests to enjoy. Additionally, Cantu Beauty offered samples and swag as they unveiled their newly launched Avocado Collection with an interactive swing photo moment. Attendees were also gifted with product giveaways from brand partners including Defiance Fuel, Rowdy Energy, KJL CBD, and Zen, among others.
Attendees were offered various food items throughout the night including former NFLer Al “Bubba” Baker’s Bubba’s Boneless Ribs, wings, fries and sides from Texas founded restaurant Wingstop and the ultimate late-night pizza from Pizza Hut.