LAZOSCHMIDL FALL/WINTER 2020 Collection


LAZOSCHMIDL FALL/WINTER 2020 Collection

LAZOSCHMIDL FALL/WINTER 2020
“MISTER SISTER”

LAZOSCHMIDL Fall/Winter 2020 pictures a glam rock band on the verge of a comeback. Their imaginary psychedelic record deals with the eternal dream of an alternative community in which love is the sole guiding principle of existence.

Side A
Twisted Reality
It Wasn’t Me, It Wasn’t You
Hijack Me
Reasonable Desires

Side B
No, No, No (No Nothing)
Painful Moments
Kiss Me, Come On (This Is It)
Contemplation

The collection portrays an all-day recording session that climaxes as a slumber party in printed sequins, satin, and soft merino. Patchwork pyjama pants, kimono shirts, fared velvet pants, crystal-trimmed cardigans and kaftans explore the dichotomy of masculinity and vulnerability while promoting a liberal, non-conformist society. Using the tour T-shirt metaphor and custom-made appliqué coins as a recurring decorative element, the collection explores the idea of celebrity culture by introducing a new currency that reflects the dangerous eroticism of stardom and consumerism: Money for a broken heart.

Fall/Winter 2020 sees the premiere of Lazoschmidl jewellery, designed and produced in collaboration with Saskia Diez. The intertwined heart and coin return as key elements incorporated into necklaces, chokers and earrings.

Credits
Styling: Malcolm Mammone
Hair: Michael Delmas
Make-up: Caroline Fenouil
Casting: Malcolm Mammone, Miro Raynov, Lucy-Isobel Bonner
Music: Carl Hjelm

Special Thanks
Emma Harling, Luca Bravin, Kasper Wahnstrom, Johannes Sletbakk

Soundtrack
Rhonda Byrne – The Secret
Kiki Dee – Star
Queen – Keep Yourself Alive
ABBA – Under Attack
Christopher Cross – Sailing
Peter Frampton – I’m In You
i-Ten – Alone
Queen – Who Wants To Live Forever

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