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Event Series Event Series: Milano Fashion Week


February 23 @ 11:30 am - 12:30 pm CET



Discover the essence of chic athleticism at Milan Fashion Week 2024 with Sportmax. Founded by Achille Maramotti in 1969, Sportmax seamlessly blends tailoring, fabric experimentation, and coordinated mix-and-match wardrobes. This renowned brand was born from the inspiration of the previous POP collection, dedicated to young women. Explore the intersection of style and sport as Sportmax brings to life a vision that transcends traditional boundaries. With a commitment to innovation and a rich heritage, Sportmax invites you to witness the evolution of fashion where athleticism meets high fashion sophistication, creating a unique and dynamic experience at the Milan Fashion Week runway.

For more information and updates, visit Milan Fashion Week .

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