DEFYANT STREETWEAR’S BOLD NEW DIRECTIONS HEAD FOR NEW YORK
Defyant is bringing its men’s streetwear into New York boutiques by challenging conventional trends with its latest “Ancient Porn” and “Kung Fu” capsule collections. The brand highlights playful reinterpretations of Ancient Greek oinochoe erotic paintings on T’s and originally rendered “camo” prints of overlapping martial arts poses on mesh-lined, water resistant nylon windbreakers, anoraks and jackets. These pieces mark the exciting re-emergence of the brand into the market with a distinctively fresh array of T’s, button down shirts, hoodies, pants, jackets, and outerwear. According to Defyant creative director Joe Jihoon, he and his team wanted not only to purposely challenge the conventional trends of casual men’s wear but openly “defy” them by designing pieces that were aesthetically different and in line with the brand name itself.
Manufactured with the highest standards of quality from fine fabrics, Defyant was first established in 2006 and has since drawn a devoted following of musicians and celebrities including Snoop Dogg, T Pain, Jason Derulo, Justin Beiber, Sean Combs, Flo Rida, GaTa, Rittz, Torion, and many others. A couple of other aspects that distinguish the line is how the number of pieces created are limited, along with its appeal to men who are confident enough to stand apart from the crowd. The collection retails from about $50 to $300 – sizes ranging from small to 2XL – available online at dfynt.com – as well as specialty brick and mortar stores currently in LA (Brigade LA, Hue LA, JY Society), online retailers Blvck Caviar, Garmentory, Proud Angeles, as well as other boutiques but will soon be in New York stores as well.