LINGERIE AND LOUNGEWEAR GETS A SPECIAL DELIVERY
New fashion brand “Dear Drew” is addressed to and written by the very same Drew of the Barrymore thespian dynasty. Ms. Barrymore has been a star sinceher childhood debut in E.T. through memorable turns as an anachronistic Cinderella in Ever After, the first act victim in meta slasher picture Scream, and lovable eccentric Little Edie, daughter to Jessica Lange’s Big Edie in Grey Gardens. She’s also a producer (Charlie’s Angels, 2000), director(Whip It, 2009), and cosmetics mogul (Flower Beauty, 2013). Now she has “penned” fashion line Dear Drew a range of apparel, jewelry, and accessories with an “empowering women” mission statement.
A highlight of the emerging brand is the intimates and loungewear collection, designed in collaboration with Jewel Toned CEO Rachael McCrary. A seasoned fashion industry entrepreneur, Ms. McCrary has design degrees from FIT and FIDM and has successfully crafted shapewear that gives equal importance to comfort as it does to style. It was her ability to render designs with a wholesome sensuality that made her the ideal choice to bring Ms. Barrymore’s vision to life. Attempts to create fashion that overlaps traditionally well drawn divisions between what’s sexy and what’s comfortable have often been met with uneasy results. This collection finds a stylistic balance that seamlessly fits Ms. Barrymore’s public persona, her very brand, as it were.
Dear Drew bralettes, panties, hipsters, tops, joggers, and kimonos in softest cottons, silks, and cashmeres come in a range of neutrals, blacks and jewel toned colors. Pieces from the loungewear have the versatility to be mixed and matched with other casuals and worn out during casual weekends. The collectionis available from $22 to about $188 online at Amazon Fashion under the supervision of Amazon fashion director and well respected former fashion editor Katie Dimmock. Ms. Dimmock declared Amazon’s pride of having Dear Drew onboard, citing Ms. Barrymore’s “free-spirited style” as a true inspiration to modern women everywhere.Dear Drew
Images – (1) Drew Barrymore courtesy of Dear Drew/ (2-4) Dear Drew Intimates and Loungewear collection photography by Charlie Chipman