San Mauro Pascoli, Italy April 2020. An emergency during this emergency is the one relating to the lack of masks for protection from the Covid-19 infection and to which Baldinini has decided to make his contribution by converting part of his production chain to the realization of surgical masks.

Baldinini mascherine - Covid-19 Masks

Baldinini_mascherine

Baldinini_mascherine

Baldinini_mascherine

Baldinini_mascherine

The protective devices, in line with the instructions established in the Italian government decree “Cura Italia”, are to be donated, first of all, to all Baldinini employees and all their families, and then to the police, in the municipalities of San Mauro Pascoli and Savignano sul Rubicone, who are committed in the front line to guarantee the observance of the quarantine measures to contain the spread of the infection.

In a geographic area that has been hit very hard by Covid-19, the requests are many and the priority, at this moment, is to grant that all the inhabitants and operators working on the territory have the masks.

“From the beginning I asked myself, as an entrepreneur, what we could do concretely to be at the side of our community in what is, to all effects, a real war where each of us is called to give a contribution”said Gimmi Baldinini. “My first thought was to guarantee the safety of the people who are present in our territory: the decision to convert part of our production in this direction was born from this priority”.

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Flora MC

Flora MC is correspondent from Italy for NYSG since September 2018. Passionate about design, technology, with focus on made in Italy, Flora has lived in several European countries where she specialised in communication online, both visual and written and is a polyglot. She studied cultural mediation and European affairs in Italy, visual communication, web design, and original production in Sweden, and commercial photography in the US.

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